When the competition in the European and American markets is white-hot and the growth rate in Southeast Asia is slowing down, a blue ocean market with 200 million+ buyers and a growth rate 1.5 times that of the world is opening its doors to Chinese factories. This article deeply analyzes the core logic and practical path of factory sellers' layout of Mercado.The end of the article to get the exclusive access to the factory ↓ ↓

First, the Latin American market: global e-commerce “the last value of the depression”

1.1 Trillion-dollar market, growth rate crushing the world

The Latin American e-commerce market is experiencing explosive growth. According to the Inter-American Development Bank, Latin American e-commerce has been growing at a rate of more than 20% for six consecutive years between 2019 and 2024A report released by Endeavor in conjunction with Mercado predicts that theLatin American e-commerce market to reach $215.31 billion by 2026Overall growth rate is about 1.5 times the global averageThe

More critical - Latin America's e-commerce penetration rate is only about 14%, while China has exceeded 32%, the United States has exceeded 27%, and the global average is 23% or more!. This means that Latin American e-commerce still hasRoom for more than double the growthThe

1.2 Why “now”?

• European and American markets: Tariff barriers remain high, compliance costs are climbing, and small and medium-sized sellers' profits are being severely squeezed.
• Southeast Asian markets: A general slowdown in growth after 2024, white-hot platform competition, and rapidly rising traffic costs
• Latin American market: Low penetration rate, high growth rate, friendly platform policy - becoming a new growth engine for Chinese sellers

1.3 Mercado: “An Inconvenient Platform” for Access to Latin America”

Mercado is the largest e-commerce platform in Latin America, with $65 billion in annual merchandise transactions and more than 120 million unique buyers in 2025It covers 18 countries in Latin America. It covers 18 countries in Latin America and opens 6 core sites to Chinese sellers: Mexico, Brazil, Chile, Colombia, Argentina, and the newly opened Uruguay and Peru in 2026.The

For Chinese cross-border sellers, entering the Latin American market is almost impossible to bypass Mektor.The

 Immediately contact: 19076121147 (phone / wechat same number)

Second, the 5 major dividends released by Mercado for factory sellers

Dividend 1: Full & half hosting mode, factory “zero operation” to go overseas

In March 2026, Mercado officially launched for Chinese manufacturing enterprisesTwo business models: semi-custodial and full-custodialThe company covers the five core markets of Mexico, Brazil, Chile, Colombia and Argentina.The

Fully Managed “All Link 0 Fee” Policy: 0 commission, 0 storage fees, 0 international shipping fees, 0 advertising fees, 7 working days to pay back after the order is placed!The factory only needs to focus on production. Factories just need to focus on production and leave the rest to the platform.

Dividend two: factory green channel, 48 hours to quickly open the store

Mektor has opened up an exclusive entry channel for source factories, and qualified companies can enjoy7 privilegesAverage store opening time reduced to 48 hoursThe

Core application requirements::

• Own production site area ≥ 2000 square meters
• Annual turnover over 5 million dollars
• ISO9001 and other quality management certifications

Green Channel Exclusive Benefits::

• Free commission for the first 3 months for new stores
• Search Weighted 30%
• Exclusive Event Pit
• Dedicated account manager with 48-hour response privilege

Dividend 3: The Cost and Trust Advantage of Direct Supply from the Source

Factory sellers have a natural advantage on the Mercado platform:

Cost AdvantageThe factory can do “lower price and higher profit” for the same quality products: no middleman, the pricing can be lower than the traders 15%-30%.”The

Trust Advantage: Meike multi-platform data show that stores highlighting the identity of “factory direct supply” and “source manufacturers” have a higher conversion rate of 40% than ordinary stores.. The platform provides free 3D display tools to support 360° product panoramic displayThe

Quality Control Advantage: Factories produce and quality check their own products, so the quality is far more controllable than that of traders. In case of quality disputes, factories can quickly build up trust by showing the production process.The

Dividend 4: One store to five countries, logistics costs directly reduced

Mercado has set up an official warehouse in Shatian, Dongguan, China. After the factory seller prepares the goods to the Dongguan warehouse, the platform is responsible forTOTAL LOGISTICSWarehouse management, sorting and packing, international transportation, last-minute deliveryThe

Logistics Dividend::

• Tailgate delivery is more conventionalSpeed up 3-5 days
• Negotiate a “factory direct” model for large items to reduce intermediate turnover costs
• Subsidies up to 15% for headway logistics

Bonus 5: Official Traffic Support + Guaranteed Profits

Mercado provides factory sellers with a multi-dimensional traffic tilt:

• Official FULL label: Highest level of traffic identification on the platform, prioritized search weighting
• Profit guarantee mechanism: Sellers set the target revenue and the system automatically calculates the selling price
• MELI Selection Event: Direct core promotion and off-site placement resources
• “Brand Rising Stars Program”: commission discounts, logistics reductions, new product rebates and exclusive traffic
•  Immediately contact: 19076121147 (phone / wechat same number)
  

Third, the real case: factory sellers of the Mercado Road

Case 1: Toy factory, from 0 to monthly sales of 300,000 U.S. dollars in 3 months

A Guangdong toy OEM factory has entered Merkur Mexico in 2025 through the factory's green channel. Based on the big data of Latin America's hot sales, the platform's product selection expert suggested to focus on the “sound and light toys” subcategory. Adopting a semi-trusted mode, the platform is responsible for the logistics after stocking the warehouse in Dongguan.Monthly sales exceeded $300,000 in 3 months with a natural search share of 52%.

Case 2: beauty factory, full hosting model “lying win”

A beauty OEM factory in Zhejiang Province, which was stationed in the beginning of 2026, is fully hosted by Mektor. The factory only needs to supply products according to the direction of the platform selection, and the platform is responsible for the shelves, operation, logistics and after-sales service.With 20 SKUs on the shelves in the first month and sales exceeding $80,000 the following month, it is now expanding to the Brazilian site.

Four, factory sellers common 3 questions

Q1: I don't have an e-commerce team, can I do it?

✅ You can. Under the full hosting model, you only need to “supply”, the platform is responsible for all operational aspects. Arrange 1 person to docking can beThe

Q2: How much start-up capital is needed?

Fully managed model: 0 commissions, 0 storage fees, 0 international shipping fees. The main cost is the stock preparation cost. Semi-managed model: Dongguan warehouse stocking costs + operation team costsThe

Q3: How long does it take to see results?

general1-2 monthsCompleting the selection and stocking of products.3rd monthEntering a period of sales growth. Factory green channel stores have a lower dispute rate than regular stores 62%The

V. Who is fit to enter now?

• ✅ Owned factories with an annual output of more than 5 million dollars
• ✅ Products with cost advantages for Latin American consumer demand (small appliances, toys, beauty, footwear, consumer electronics, etc.)
• ✅ Want to get rid of OEM dependence and build up the ability to go overseas with own brands
• ✅ Already have e-commerce experience in Europe, America or Southeast Asia and want to expand into new markets

 Immediately contact: 19076121147 (phone / wechat same number)