As the leading e-commerce platform in Latin America, Mercado Libre will fully open its platform to Chinese sellers in 2026 and launchFully Managed, Semi-ManagedTwo Major Innovation Models, CombinedDirect Shipping, Overseas Warehouses, U.S. Forwarding WarehousesCovering five core markets—Mexico, Brazil, Chile, Colombia, and Argentina—we provide step-by-step international expansion solutions for manufacturers, traders, and brands, ranging from “zero operations” to “light operations.” Based on the latest official merchant recruitment policies, this article compiles a comprehensive onboarding guide to help you quickly set up your store and avoid common pitfalls.
Why Choose Meikeduo?
Mercado Libre is Latin America’s largest e-commerce platform, operating in 18 countries including Mexico, Brazil, Argentina, Chile, and Colombia, with over 145 million active users. Leveraging a closed-loop ecosystem built around Mercado Pago payments, Mercado Envíos logistics, and fintech, the platform provides sellers with a one-stop e-commerce solution-35.
In 2026, Meikeduo officially launched two business models—semi-managed and fully managed—for Chinese manufacturers, aiming to help different types of sellers flexibly expand into five core markets through varying levels of partnership depth-39. Whether you are a manufacturer with strong supply chain capabilities, a trader with outstanding resource integration skills, or a brand owner focused on brand building, you can find the entry strategy that best suits your needs.Key Market Highlights
No sign-up fee, no monthly fee, and no deposit—truly a “zero-cost launch”
Covering the five high-growth markets of Mexico, Brazil, Chile, Colombia, and Argentina
In 2026, we will launch semi-managed and fully managed models, significantly lowering the barriers to entry for logistics and operations.
The Latin American e-commerce market has seen a compound annual growth rate exceeding 35% for three consecutive years, demonstrating enormous growth potential.

| paradigm | Key Responsibilities | Applicable sites | Suitable for sellers |
|---|---|---|---|
| fully managed | Sellers provide products only; the platform handles all aspects of operations, logistics, marketing, and after-sales service. | Mexico, Paraguay, Chile, Colombia, Argentina | Factories, pallet suppliers, brand suppliers (looking for peace of mind and to scale up) |
| semi-trusteeship | Sellers manage inventory and front-end operations; the platform manages warehousing, cross-border logistics, and last-mile delivery. | Mexico, Paraguay, Chile, Colombia, Argentina | Factories with cross-border experience, integrated manufacturing and trading companies, brand owners, and trading companies |
| Ship-to-IDS | Seller is fully responsible; platform-designated logistics with direct shipping from China | site-wide | Testing the Waters, Multiple SKUs, Asset-Light |
| Overseas Warehouses, FBM | Sellers stock the official warehouses in Latin America; the platform handles the last-mile delivery. | Ink, Wisdom | Stable Sales and a Commitment to Optimal Timeliness |
| U.S. Forwarding Center (USFC) | Stock the U.S. warehouse → Platform-managed shipping to Latin America | Argentina, Mexico, Chile, etc. | Serving Multiple Countries from U.S. Warehouses, with Compliance as a Top Priority |
Fully Managed (Preferred Factory)
Semi-Managed (Operations-Focused)
Direct Shipping / Overseas Warehouse
Popular Categories and Official Support PoliciesKey Categories for Business Recruitment on the Platform
| paradigm | core interest |
|---|---|
| fully managed | Zero fees across the entire supply chain (0 commission / warehousing / shipping / advertising); payment received 7 days after successful delivery; dedicated traffic pool + official product selection |
| semi-trusteeship | Up to 50% commission waiver; 30-day storage fee waiver upon warehousing; guaranteed minimum profit; FULL-tier traffic weighting; expedited shipping (3–5 days) |
| All Sellers | New Seller Starter Kit, Training, Major Sales Event Resources, Growth Acceleration Program |
Option 1: Self-Registration Process
1. Find the sign-up portal:
Visit the official Mercado official WeChat account or the merchant onboarding page to find the dedicated QR code for your business model, or access the onboarding portal through the Mercado Seller Dashboard (Mercado Vendedor).
2. Fill out the application online:
Fill in key information such as the company’s basic details (entity type, business license information), contact information (mobile phone number, email address), primary product categories, and inventory plans.
3. Upload qualification documents:
Upload a color scan of your business license, scans of both sides of the legal representative’s ID card, links to your stores on major e-commerce platforms, and proof of sales for the past 6 months (required for semi-managed and fully-managed plans).
4. Awaiting review:
The review period varies depending on the model.
5. Steps to take after approval:
Register a cross-border CBT store, sign the service agreement, complete tax information registration (such as Mexico’s RFC and Brazil’s CNPJ), link a compliant payment account, and obtain the shipping address and labeling specifications for the official warehouse in China.
Option 2: Green Channel Onboarding
Contact an official business development manager or authorized service provider to obtain an exclusive fast-track onboarding link, which offers a shorter review process. This option is recommended for sellers with high-quality supply chain resources. Learn more and sign upMercado PlatformIf you're interested, please feel free to contact us
