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The first challenge in doing e-commerce in the Middle East is choosing a site.
NOON has three major markets: UAE, Saudi Arabia and Egypt. However, the Egyptian station is not open for cross-border entry at the moment, so all Chinese sellers can do is the Saudi station and the UAE station.
The two sites are very different - the
Saudi Arabia, with a population of 36 million, is NOON's largest market, but the VAT rate 5%-15%
The UAE has a GDP of $40,000 per capita and a high price per customer, but a population of only 10 million people
Choosing the wrong site can mean a 3x difference in return for the same investment.
Today's post uses a comparison table to help you figure out: which site is better suited for your product, your resources, your strategy
2026-04-09
Amazon US: FBA delivery fee just went up by 3.5%, advertisement CPC is generally more than $2, and platform commission is 15%. a product priced at $30, the profit at hand may be only $3.
What is even more heartbreaking is that the U.S. TikTok Shop policy continues to tighten, the EU EPR mandatory compliance costs are increasing every year - the “low-cost dividend period” is really over.
But at this very moment, the Middle East market is exploding at an annual growth rate of over 30%.
300 million high-consuming people, per capita GDP of more than 20,000 U.S. dollars, 90% goods rely on imports. And in this blue ocean, there is a platform that is crazy to grab sellers - Middle East NOON.
Today's post to help you do the math: why Amazon sellers should focus on NOON, and how low the barriers to entry really are.
2026-04-09
This article focuses on Dubai Free Zone, starting from key issues such as Dubai FTZ advantages, Dubai company registration conditions, Dubai company registration process, etc., to help enterprises understand the free zone model more clearly and determine whether it is suitable for their business planning.
2026-03-09
In this article, we will analyze the whole process of company registration in UAE from the dimensions of company registration environment, one-person company registration, types of company registration, registration process, VAT conditions and tax compliance, etc., which will help you seize the first opportunity in the Middle East market.
2026-02-26
A superb guide to company registration in Dubai in 2026! Bookmark and retweet!
2026-02-25