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We provide domestic (Shenzhen, Guangzhou, Shanghai, Beijing, Hangzhou, etc.) company registration, overseas (Hong Kong, the United States, Japan, the United Kingdom, Singapore, Thailand, Vietnam, etc.) company registration, Hong Kong identity application and renewal services, while covering the cross-border tax planning, shareholding structure design, compliance and risk control programs, such as the whole chain of corporate services. Feel free to contact me at any time with your needs, Tel:18148556832, microsoft:jxhcyb(can be added by searching directly) or scan the QR code below to add
Many sellers want to join Noon, but their biggest concern is: How much will it actually cost? Are there any hidden fees? This article breaks down all the cost items on the Noon platform—from the zero sign-up fee to commissions, shipping, VAT, customs duties, and certification fees—to help you calculate the costs of opening a store and avoid pitfalls.

I. What fees does the Noon platform charge?
Noon does not charge any setup fees, registration fees, security deposits, or subscription fees, which is very seller-friendly for new sellers. However, if you choose the FBN (Fulfilled by Noon) fulfillment model, a commission will be charged on FBN products based on category and a specific rate, which can be found in the platform guidelines.
II. How Much Does It Cost to Open a Store on Noon? A Detailed Breakdown
1. Platform Fees
Platform Commission: Charged based on the category of the product being sold, with rates typically ranging from 5% to 20%; some categories may have higher rates. Sellers are advised to calculate the commission percentage in advance when selecting products to avoid eroding their profits.
FBN Model Fees: If you choose the platform’s warehousing and fulfillment services, there may currently be no storage or fulfillment fees, but this policy is subject to change. According to updates after 2025, the FBN model may involve outbound shipping fees, monthly storage fees, long-term storage fees, and other charges. Sellers are advised to monitor platform announcements and adjust their inventory strategies accordingly.
2. Other Costs
Shipping Costs: Using Noon’s logistics services may incur a pickup fee. Initial shipping costs vary by region and shipping method; for example, air freight to Saudi Arabia costs approximately 55–65 yuan per kilogram, and to the United Arab Emirates, approximately 40–55 yuan per kilogram. We recommend shipping heavy goods by sea to reduce costs.
Value-Added Tax (VAT): Noon will collect VAT on your behalf. The VAT rate in the United Arab Emirates is 5%, and in Saudi Arabia, it is 15%. Sellers must complete VAT registration in advance; failure to do so may affect payment processing.
Tariffs: Cross-border transactions may be subject to import tariffs, with specific rates depending on the product category and customs policies. We recommend confirming the customs clearance plan with your logistics provider in advance.
Advertising Fees: Optional paid ads; fees are calculated based on actual ad spend. Noon’s ad bid prices are relatively low, making it suitable for sellers with limited budgets.
Refund Processing Fee: The platform may charge a processing fee for returns. We recommend improving product quality and descriptions to reduce the return rate.
Third-Party Service Fees:
If you register through a service provider, the fee is approximately2400-3500Yuan
VAT registration fees: Approximately 1,200–1,900 yuan in the UAE, and approximately2300-3000元
Some products require GSO certification, which costs approximately 2,000 yuan per item.
Please note: The fees listed above are for reference only; actual costs may vary depending on specific circumstances. Quotes can vary significantly depending on product category, shipping method, and service provider. Want to get the latest Noon commission schedule, shipping quotes, and VAT registration discounts? Scan the QR code to add WeChat ID jxhcybor call18148556832, and we'll send you a detailed cost estimation tool!
III. How to Control the Costs of Opening a Store on Noon?
Product Selection Strategy: Prioritize categories with lower commission rates (such as 5%-10%), small size, light weight, and low return rates.
Logistics Optimization: In the early stages, use FBP (Fulfillment by Seller) to test product performance; when switching best-selling items to FBN (Fulfillment by Amazon), choose ocean freight to reduce initial shipping costs.
VAT Compliance: Complete VAT registration as early as possible to avoid additional fees resulting from the platform withholding and remitting taxes on your behalf
Ad Campaigns: Start by testing with a small budget, and prioritize high-conversion long-tail keywords.
Certification Preparation: Confirm in advance whether your product requires certifications such as GSO to avoid losses resulting from the product being delisted after it goes live.
We provide domestic (Shenzhen, Guangzhou, Shanghai, Beijing, Hangzhou, etc.) company registration, overseas (Hong Kong, the United States, Japan, the United Kingdom, Singapore, Thailand, Vietnam, etc.) company registration, Hong Kong identity application and renewal services, while covering the cross-border tax planning, shareholding structure design, compliance and risk control programs, such as the whole chain of corporate services. Feel free to contact me at any time with your needs, Tel:18148556832, microsoft:jxhcyb(can be added by searching directly) or scan the QR code below to add
IV. Writing at the end
The Noon platform has 0 sign-up fees, 0 security deposits, and 0 subscription fees, with commission rates ranging from 5% to 20%. The VAT rates are 5% in the UAE and 15% in Saudi Arabia, and air freight to Saudi Arabia costs 55–65 yuan per kilogram. The major cost categories sellers need to focus on are: commissions, shipping, VAT, certification, and third-party services. We recommend that new sellers start with the FBP model to keep initial investments low, and switch to FBN once orders become stable to benefit from traffic prioritization. By planning your cost structure in advance, profit margins in Middle Eastern e-commerce remain substantial.
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📌 Recommended reading: "An in-depth dismantling of Noon's three main operating models: how to choose between FBN, FBP, and Global Store?
📌 Recommended Read: "Noon vs Amazon Middle East: campaign-driven or data-driven?" 2026 Operations Strategy Full Breakdown
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