Overall, the growth of online platforms in Mexico is characterized by a high prevalence of social use, the integration of e-commerce into daily consumption, and the accelerated penetration of artificial intelligence into work and learning scenarios.
The synchronized increase in user scale and usage frequency of different types of platforms reflects that the structure of the local digital economy is evolving towards a more mature, diversified and deeply applied stage.
01 Why Mercado?
When the traditional market of cross-border e-commerce is becoming increasingly saturated, the new blue ocean with an average annual growth rate of more than 21% and a scale about to break through the trillion dollars is attracting the attention of global sellers - Latin America.
Relevant data reports show that by 2026, Latin America will have 340 million e-commerce consumers, which will surpass the total U.S. population in size for the first time.
Among them, Brazil alone has as many as 100 million e-commerce consumers. The key to unlocking this blue ocean market is none other than the regional overlord, Mercado.
And in January 2026 the Mexican tax reform officially comes into effect with the full implementation of the withholding system on the Mercado platform.
However, the unfamiliar market environment, complex platform ecology, and differentiated operating rules have deterred many sellers.
It takes more than a store, it takes a systematic solution from strategy to execution, from resources to empowerment.
Enterprise Caiying cross-border e-commerce whole chain service not only helps you accurately land on the platform of Merkur, but also devotes itself to becoming your strategic partner and practical escort in the whole process of your expedition to the Latin American market.
"Enterprise Caiying is a one-stop enterprise service platform that provides you with a full life-cycle service system from registration to shipping, from finance and tax to global development.
1) Early stage of business
Company registration, address affiliation, bookkeeping, qualification agency, domestic and foreign trademarks, copyrights, softwritings and so on;
2) Business Development
Tax consulting and financial system construction accompaniment, enterprise equity structure design, human resources services, corporate legal services, cross-border e-commerce stores on behalf of the station, training, accompaniment, on behalf of the operation and so on;
Hong Kong/USA/Singapore/Southeast Asia/Japan/Korea/Europe/America company registration, Hong Kong BUD subsidy, ODI offshore investment filing, Hong Kong and overseas identity, overseas asset allocation;
Founded in 1999 and headquartered in Buenos Aires, Argentina, Mercado Libre has the largest eCommerce ecosystem in Latin America. As a leading e-commerce technology company in Latin America, we are present in 18 countries and regions, including Brazil, Mexico, Chile, Colombia and Argentina. It is the largest e-commerce platform in Latin America with the largest market share and the most trusted by local customers.
Mercado is often referred to as the "Latin American version of the Amazon", but this definition is far from adequate to summarize its full scope.
It was founded in 1999 and has grown to become a super digital ecosystem in Latin America that integrates e-commerce, payments, logistics, finance and advertising.
Its business covers 19 countries and regions in Latin America and has over 218 million unique active users.
In its core markets, its dominance is staggering: in Brazil and Mexico, its e-commerce market share far exceeds Amazon's, with hundreds of millions of monthly visits.
For sellers, being in Mercado is the same as directly accessing the most mainstream online consumer portal in Latin America and enjoying the strong infrastructure and user trust it has built up over twenty years.
03 Mektor's Entry Information
1. The required information is the business license of the company in Mainland China or Hong Kong (self-employed persons are not accepted, it must be a "limited liability company").
2, legal person ID card (legal persons need to cooperate with face recognition authentication) .
3. Bank account for collection (US dollar bank account/third party collection account).
4、E-mail and contact phone (mailbox recommended to use Gmail/Outlook/Aliyun/Hotmail/Foxmail) .
5, brand stores also need R label or TM label. Prepare the above information, contact the official investment manager to apply for the next store link to open the store.
If you need to register Shenzhen company / Guangzhou company / Shanghai company / Hangzhou company / Beijing company / Hong Kong company / Hainan company and other domestic company registration of related business services, but also to provide U.S. companies / Canadian companies / Mexican companies / Brazilian companies / U.K. companies / France / New Zealand companies / Japan / / Singapore companies / Thailand companies / Vietnam companies / Indonesia / Malaysia Companies and other foreign companies registered in the relevant business tax services, company annual review / bookkeeping tax / payment of MPF / change information / bank account opening / ODI record / cross-border e-commerce accompanied by running on behalf of the operation of the enterprise one-stop service, you can add my WeChat (phone with V: 13045886252) at any time to consult ↓ ↓↓↓
04 Opportunities and Challenges: Seeing the Two Sides of the Merkur Multi-Platform
1) Opportunities
The market is absolutely dominated:No. 1 market share in multiple countries, preferred by consumers, with significant traffic dividends.
The ecological closure is perfect:It has its own payment (Mercado Pago) and logistics (Mercado Envíos) systems, which greatly relieves cross-border sellers from the core pain points of collection and fulfillment.
Friendly to Chinese sellers:Providing Chinese account manager docking, new seller traffic support, the platform Chinese sellers still account for a low percentage (about 5%), the competitive environment is relatively loose.
The cost structure is clear:No monthly fees and competitive commission rates, especially in FTI and semi-custodial models.
2) Challenges
The threshold for localization is high:A deep understanding of Latin American consumer habits (e.g., eagerness to pay in installments), festival culture and legal compliance requirements is required.
The logistics system is complex:Overseas warehouse, self-shipment, FTI, semi-trusted and many other modes, the choice and adaptation requires professional judgment.
Operating rules are unique:There is a self-contained set of rules from store reputation level (Green, Premium, Gold, Platinum) to promotion mention.
Thresholds exist for entry:The platform has certain audit requirements for seller qualifications, and experience is required for data preparation and application process.
If you need to register Shenzhen company / Guangzhou company / Shanghai company / Hangzhou company / Beijing company / Hong Kong company / Hainan company and other domestic company registration of related business services, but also to provide U.S. companies / Canadian companies / Mexican companies / Brazilian companies / U.K. companies / France / New Zealand companies / Japan / / Singapore companies / Thailand companies / Vietnam companies / Indonesia / Malaysia Companies and other foreign companies registered in the relevant business tax services, company annual review / bookkeeping tax / payment of MPF / change information / bank account opening / ODI record / cross-border e-commerce accompanied by running on behalf of the operation of the enterprise one-stop service, you can add my WeChat (phone with V: 13045886252) at any time to consult ↓ ↓↓↓
05 Introduction to the Enterprise Caiying Group's Mektor product packages
1) Mercado Runner Basic Class
Good for the crowd:Individual sellers, small white operations.
Service Core:2 antennae of centralized training + 120 antennae of community accompaniment.
Solving pain points:Take you to the system cognitive platform, hand in hand to complete the store opening, background settings, goods on the shelves, logistics and delivery of the whole process, to avoid the common pit of the novice early 90%, to achieve a breakthrough from 0 to 1.
2)Mercado Advanced Running Classes
Good for the crowd:Enterprises/sellers new to Mexican Mercado; traditional foreign trade enterprises seeking transformation, domestic e-commerce/other platform sellers expanding into new markets; small and medium-sized sellers encountering bottlenecks in Mercado's operations; sellers focusing on branding and compliance operations.
Service upgrades:On the basic version, add "5 days of intensive hands-on practice under the sky + 120 days of one-on-one operation plan customization accompaniment".
Core Values:It teaches data-based product selection, advertising and traffic progression, big promotion activities strategy, brand building, supply chain and financial management and other high-level strategies, and provides industrial belt selection, logistics headway and other scarce resources docking, with the goal of helping sellers achieve sustainable profit growth.
If you need to register Shenzhen company / Guangzhou company / Shanghai company / Hangzhou company / Beijing company / Hong Kong company / Hainan company and other domestic company registration of related business services, but also to provide U.S. companies / Canadian companies / Mexican companies / Brazilian companies / U.K. companies / France / New Zealand companies / Japan / / Singapore companies / Thailand companies / Vietnam companies / Indonesia / Malaysia Companies and other foreign companies registered in the relevant business tax services, company annual review / bookkeeping tax / payment of MPF / change information / bank account opening / ODI record / cross-border e-commerce accompanied by running on behalf of the operation of the enterprise one-stop service, you can add my WeChat (phone with V: 13045886252) at any time to consult ↓ ↓↓↓
06 Enterprise Finance Group is your companion on the road to entrepreneurship
🏆 Why choose Enterprise Finance? --More than registration, we are your "strategic architect" and "resource engine" for going overseas.
Since its establishment in 2015, Enterprise Caiying Group has accompanied the growth of more than 100,000 enterprises. With the mission of "becoming a full-cycle partner of enterprise growth", we focus on providing one-stop solutions of "top-level architecture design + global compliance landing + long-term resource empowerment" for enterprises going overseas.
Our bottom line comes from the accumulation of ten years of deep cultivation and a full range of service ecology:
✅ Global Network and Localized Delivery: Physical branches are set up in Beijing, Shanghai, Guangzhou, Shenzhen, Hangzhou, Hong Kong and the United States, with services covering Asia, Europe, and the Americas, realizing efficient cross-regional collaboration.
✅ Full license qualification escort: 3 major Hong Kong secretarial company license + 1 self-owned Hong Kong accounting firm license + 1 U.S. branch license, hard core qualification strength escort.
✅ Digital Intelligent System Empowerment: invested over 25 million in self-researching intelligent management platform to achieve process standardization, automation and visualization, and build customer portrait through AI to improve decision-making efficiency.
✅ Powerful resource linking ecology: linking over 500,000 entrepreneurial resources with more than 100 business associations at home and abroad, creating business linking value through cross-border salons, seminars, study tours and other activities.
From the accumulation of past services, look at the core delivery capabilities of Enterprise Caiying:
1️⃣ In-depth Diagnostics & Customized Architecture Design: we are not only implementers, but also professional consultants.
Each case begins with an in-depth analysis of the client's business, regulatory and long-term objectives to design a customized structure such as "BVI-Cayman-Hong Kong" that combines risk segregation, tax optimization and financing compliance.
2️⃣ Pragmatic strategy to overcome the "difficult account opening": in the face of the complex structure of the account opening problems, we use the "network banking fast start + long-term optimization of the physical bank" combination of strategies, with a wealth of banking channels and pre-qualification experience, to ensure that the funding channel is smooth.
3️⃣ "Company + Identity" integration planning: the key to going overseas is people.
We integrate the status planning of Hong Kong's top talents and senior talents with the company's structure and operational traces to provide a complete program of "both internal and external training".
4️⃣ Full-Cycle Transparent Project Management: Eliminate information anxiety through exclusive service groups, clear timelines and regular progress synchronization to keep clients in control throughout the entire process.
Layout overseas is a systematic project that needs professional escort. By choosing a partner who understands both international rules and the needs of Chinese enterprises, Enterprise Caiying Group can make your overseas journey start more steadily and go farther.
statement denying or limiting responsibility
Image source: some of the image material in this article from the network, such as copyright issues, please contact us to replace the deletion of processing.
Information reference: The content of this article is synthesized from the internal materials of Enterprise Caiying and relevant public network information.
Content Editor: This article was edited and designed by the Operations Department of the Enterprise Caiying Group.
Warm reminder: The relevant policies, conditions, time limits, fees and other information described in this article may be subject to dynamic adjustments, please refer to the latest official announcements or the actual application of the specific circumstances prevail.
Tags:
Merkur Multi-Operator
Mercado accompanied the run
México Mercado
Meccadot onboarding
Mercado, French supermarket chain
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