African e-commerce, Jumia, Takealot, Kilimall, Blue Ocean Marketplace, cross-border platform onboarding, Africa's 1.2 billion people

近年来，随着欧美市场日趋饱和、东南亚市场利润趋薄，越来越多的跨境卖家开始将目光转向新兴市场。其中，中东地区尤其是阿联酋、沙特阿拉伯等国，凭借其强劲的消费能力与电商基础设施的不断完善，正迅速成为全球跨境电商的潜力增长点。

This article begins by examining the overall characteristics of the Middle Eastern e-commerce market, then outlines the strengths of major platforms and strategies for entering the market, helping sellers interested in this sector to plan their expansion accurately and grow steadily.

With the full implementation of Circulars No. 15 and No. 17, the new VAT Law, and the data networking between customs - tax - e-commerce platforms, the "gray operations" that used to survive are being blocked one by one: buying orders for export, hiding income, zero declaration, running around without invoices, private accounts receiving money.... ... Each of them is moving towards high-risk, traceable, and must be penalized.

In 2026, the compliance bonus period of cross-border e-commerce store groups has completely ended. 15 Announcement Data Penetration, Golden Tax Phase IV Full Link Comparison, Customs + Tax + Foreign Exchange Three Departments Joint Inspection, so that in the past, “zero declaration of multi-store, extracorporeal circulation of funds, and collection of Hong Kong empty shells” has changed from an “unspoken rule of the industry” to a “audit disaster area” overnight. The past practice of "zero declaration of multiple stores, extracorporeal circulation of funds, and collection of Hong Kong shells" has changed overnight from an "unspoken rule of the industry" to a "hardest-hit area of audit".

Many cross-border sellers have overseas companies, but when asked about ODI filing, the answer is often:

“What is an ODI filing?”
“I have overseas companies, but not for this.”
“You don't have to file again when you're an offshore company, do you?”

These three answers mean you may be running naked in a compliance blind spot.

Today's article helps you figure out once and for all what ODI filing is, who has to do it, what happens if you don't, and how to get compliant fast.